America’s Diet Delusions

Body Warranty™ deals with “wanting more out my body than ever before”.  As the NYE hangover wears off, we are all thinking about those resolutions and wondering how long they will last this year.  You’d think to be successful with … Read More

Are They Talking About You Right Now?

HSBC Holdings plc is a multi-national banking corporation that is taking a PR beating thanks to a cheeky social media company that decided to use it as an example of how potent online public opinion can be.

Definitely not an official site by any means, it’s quite simple – they pull in mentions of HSBC from the Twittersphere, then classifies them as a Fail or a Win for the bank… … Read More