Brands want to be a part of your life. Whether or not you realize it, they are seeking desperately for new ways to become something more than the product you throw into your shopping cart, or the service that is … Read More
HSBC Holdings plc is a multi-national banking corporation that is taking a PR beating thanks to a cheeky social media company that decided to use it as an example of how potent online public opinion can be.
Definitely not an official site by any means, it’s quite simple – they pull in mentions of HSBC from the Twittersphere, then classifies them as a Fail or a Win for the bank… … Read More
I came across what I thought was a perfect piece of Brandalizm. While blogs of the world try to figure out whether this house is “for real” I thought it was such a great example of Brandalizm™ I couldn’t resist posting it. Brandalizm says: “You don’t own your brand, I do.”™ … Read More