Book of Facts

“in the year of data, we have a tsunami of facts about who, when, where and what yet struggling to make sense of all of it….” “census data has been the norm for understanding civic progress; we now are able … Read More

Having an Epiphany?

We aren’t working for gold watches anymore. We are working for satisfaction. “I was sitting in L.A. traffic, and realized I spent more than three hours a day that way.” “One day I just had enough.” “I broke out of … Read More

Passing Judgment

‘Tis the season for passing judgment. “What have you done to your hair?” “You’ve put on some weight, huh?” “Why can’t you come home for the holidays? You like your in-laws better than us?” Don’t answer any of those. We … Read More

CultureWaves Q3: Designer Genes

Designer Genes is a topic in our current quarterly report, which you can download here. My sister and dad have a favorite pastime—one that occupies them whenever they are together. On more than one occasion, I’ve walked in on them … Read More

The Reluctant Adult

We all agree adulting is hard. Even the memes agree. I recently saw a social media post that said, “The horrifying moment when you’re looking for an adult but then realize that you are an adult. So you look for … Read More

Life Support

The sign outside the office said, “virtual nurse.” Inside the small office was an array of computer equipment and a single person, headphones on. I passed it as I made my way out of the hospital after visiting hours were … Read More

CultureWaves Q2: Unique Partnerships

To view our Q2 Trend Report, click here. Facebook and L’Oreal just partnered to bring you virtual makeovers. Did your eyes stop at the seemingly odd combo of Facebook, a social media platform, and L’Oreal, a beauty and cosmetics retail … Read More

Are We Willing to Eat Cold Food

Growing up, it was perhaps the worst sin we could commit: getting to the dinner table late. OK, that, and spilling sugar. By the time I was in upper elementary school, my mom had returned to the outside-the-home workforce and … Read More

Inherent Loyalty

Remember high school, when you became friends with one person and suddenly had another friend or two because of them? It was our early exposure to “related loyalty,” where you loved one thing, and gained another. Loyalty has entered a … Read More

IoT (Internet of Toxicity)

From our Q1 2018 Report When something becomes “toxic,” it generally means a lot of infected, even poisonous, material has been dropped into it. Does your life today feel more toxic than it used to? If so, you aren’t alone. … Read More