It never ceases to amaze me that simple things have such a profound effect on the environment. A new trend toward white roof tops in some of our warmest areas is being promoted by state governments for environmental reasons. There is also a economic incentive for participating governments, the Kyoto clean development mechanism and also a large incentive for the roof owners, an estimated 20% reduction in AC costs for many.

It has been estimated that global warming could be delayed by as much as 11 years by this switch, a win, win, win situation for everyone involved.

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