Are They Talking About You Right Now?

HSBC Holdings plc is a multi-national banking corporation that is taking a PR beating thanks to a cheeky social media company that decided to use it as an example of how potent online public opinion can be.

Definitely not an official site by any means, it’s quite simple – they pull in mentions of HSBC from the Twittersphere, then classifies them as a Fail or a Win for the bank… … Read More

Twitter is Dead

Twitter, has rocketed from obscurity to the status of social networking phenomenon, but with the recent rash of celebrities leaving the site is the Twitterverse on a path to entropy? … Read More