Tagged: shopping

Sales Fatigue

Sales Fatigue

I feel a little guilty for this one, adding yet another email to your inbox this early in January—now that you’ve finally gotten all those “special deals” cleared out. But that’s exactly what prompted writing this.

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Patagonia’s Anti-Ad Campaign

Phew… what a crazy weekend! And not in the “fun crazy” way. In the: “shoppers-walk-over-dying man-to-get-to-sale” kind of crazy. Ie: sickening display of consumer frenzy However, in one of the boldest advertising moves I’ve...

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Socially Conscious Millennials

As much as older generations love to indulge in the eye-rolling “kids these days” mentality, Millennials have been identified as being quite socially conscious. So much so, that many brands including JCPenney, Macy’s and...