Applebee’s is still buzzing.

Applebee’s may be thinking the new digital campaign would have been better not shared. … Read More

The Facebook Factor: Organ Donation Booms

You better believe the non-profit Donate Life is loving Mark Zuckerberg right now. In an effort to “build tools that help people transform the way we all solve worldwide social problems”, he allowed Facebook users to have the option of … Read More

The Rise Of Social Curation / Commerce

Have you noticed more and more people talking about Pinterest lately? Do you think it’s just an online scrapbook or “vision board”? If that’s the case, think again: “Pinterest is the hottest thing in social content curation right now and … Read More

Curated Fashion Meets Online Shopping

“Joyus is simple: Fashion-loving women in their 30s, with disposable income, are digitally native and totally used to shopping online. They naturally turn to their computers or mobile devices for distraction and entertainment, but they don’t have much free time, … Read More

Foodtography

That moment when the plate is put in front of you.  It’s better than what you imagined when you ordered it.  It’s a thing of beauty. Looks so delicious.  You are already devouring it with your eyes.  What’s next?  Dig … Read More

Breaking Down Teen Tension

Jocks, cheerleaders, nerds, hipsters, thespians, outcasts—each has their clearly designated place in high school. The segregation is traditional and the barriers of communication are literally almost impenetrable. Except, however, on the new MTV series If You Really Knew Me. … Read More

How Does Your Country Party?

So, this is one example of what I’m talking about when I talk about “The Experience.” Smirnoff has launched a cool campaign of cultural exchange, centered around partying. Fourteen countries have signed up for the “experiment in global nightlife culture” and are packing their favourite music, food, dance moves, fashion, bands and DJ’s into one crate and sending it to one of the other countries. … Read More

I Kicked Mommy at 9:01AM on Tues, July 20th!

The title of this post is a tweet (no, not from Mel Gibson) from an unborn baby! … Read More

Are They Talking About You Right Now?

HSBC Holdings plc is a multi-national banking corporation that is taking a PR beating thanks to a cheeky social media company that decided to use it as an example of how potent online public opinion can be.

Definitely not an official site by any means, it’s quite simple – they pull in mentions of HSBC from the Twittersphere, then classifies them as a Fail or a Win for the bank… … Read More

Home Sweet Ashram

As the economy twists and turns, Hindu hermitages are finding that people are seeking them out not only as a place to go for a week of meditation, but also as a place to live. One ashram in Honesdale, Penn., charges $3,000 a year to live there in addition to working in the kitchen. … Read More