Cohabitating in the Recession

In hard times, seeking a cheaper place to stay and the practicality of taking in extra roomies both make sense. It’s called “recession roommate”, and while most people who agree to it hope it lasts only a short time, right now nobody knows how long that will be. … Read More

Got You Covered!

Brands aren’t the only ones trying to intersect consumers in their comfort zones, not when consumers are there to help maximize convenience on behalf of their friends. We all have the sweetest intentions of visiting family and friends that live … Read More

Shoe Repair Up in the Downturn

An article in the Wall Street Journal tells the story of a profession that has been in decline for decades that is finally seeing an upsurge in business; Shoe Cobblers. Once a thriving business, wealth and the relatively cheap price … Read More