Foodwise: Veggies in Fast Food

The drive-thru was once a staple for hard-working families trying to find the balance between career and family life. Together, all of America walked this tightrope, balancing families and careers, with the mindset of, “We can have it all!” This … Read More

Emerging Evidence: The New Underground

They sold their souls for cinnamon rolls. … Read More

QSR Giants Phasing Out Inhumane Meat Sources

Here’s a great example for the Flexible Flux™ wave. This wave is where we balance what can be considered “bad stuff” with a healthy dose of “good stuff”. Burger King has announced that all of its eggs and pork will … Read More

Food And Mood Link

This recent study won’t be a shock to most people. Apparently they’ve scientifically proven that eating junk food is linked to far higher rates of depression. “The study, carried out at the University of Las Palmas de Gran Canaria, suggests … Read More

BK Flirts With Home Delivery

“Burger King has begun testing home delivery at a handful of restaurants in the Washington, D.C. area.  The success of the program will eventually lead to a nationwide rollout.   A few restrictions apply: Customers must live within a 10-minute drive … Read More

Favors For The Neighbors

College is a busy time. You’re either cramming, rushing off to class or sleeping away a hangover… who has time for grocery shopping? For that matter, who can afford them? Well, this start up is wanting to connect people who … Read More

A Glass Of Wine With Your Sliders?

Hmmm. “Customers can buy a glass of wine or a domestic or seasonal beer at a Lafayette, Ind., restaurant that fuses a conventional White Castle with a new concept for the company called Blaze Modern BBQ. Wine costs $4.50 and … Read More

The Middle Class Want Their Food… Fast.

I came across a study that really challenged my perception about who eats fast food. I’ll go ahead and admit that if I was asked what demographic frequents fast food chains I would have guessed a lower socio-economic one. I’m … Read More

Mini-Size Me

Flexible Flux is all about justification.  It’s no surprise that many food chains are experimenting with mini sizes to lure the diet conscious consumer. “Dairy Queen promoted baby Blizzards last month, giving diners about half the calories of the small … Read More

Epically Manly Food

It feels like Epic Meal Time has been around a lot longer than last October but maybe that’s because it’s so. …well …EPIC!  The show is a ridiculously popular online cooking show that clocks about a million views per episode, … Read More