Old World Tourism

Tourism’s shift in focus to experiences and authentic cultural immersion has created a new demand for travel experiences—one that reflects traditions from eras today’s consumers have never known. … Read More

The New Tourists

Tourists. You either love them or hate them—and, at some point, you probably are one. But what does it even mean to be a tourist these days? Is everyone still running around in a local t-shirt, taking pictures of everything … Read More

The Evolving Experience of Shopping at Amazon

“Amazon’s push into trying to create a unique new retail experience may persuade other traditional retailers to begin organizing their products in a similar fashion, showing consumers what other consumers are attracted to, purchasing and yearning for—versus what the brand … Read More

Are We Willing to Eat Cold Food

Growing up, it was perhaps the worst sin we could commit: getting to the dinner table late. OK, that, and spilling sugar. By the time I was in upper elementary school, my mom had returned to the outside-the-home workforce and … Read More

“Do Not Touch” is Dead

Putting my finger on what’s been missing. To be clear, I have a massive appreciation for art, but unfortunately have always found myself bored in silent, delicate museums with old paintings limited to a dull color palette. When I discovered … Read More

Wellness Hospitality

Living a healthier lifestyle is about diet and exercise, sure. What’s more, it includes how our environment makes us feel. The growing market of “wellness hospitality,” in which standard travel includes more than nutritious food, also gives us workout retreats … Read More

The Expansion of VR

Most people immediately think of gaming when they imagine virtual reality (VR). Technology is continuously progressing and the actual reality is VR is finding more application across a variety of industries. The immersive experiences associated with VR are advancing sports, … Read More

Marketing Immersion

Residents around the city of London have reported seeing humanoid robots roaming the streets. Does this mean that the android uprising is finally among us? Thankfully, not yet. This is all just some clever marketing stunt put together to help … Read More

Athletes Under a Data Microscope

Player tracking data provides new layers of relevant feedback for both casual fans and athletes looking to improve. Tracking technologies enhance the viewing experience for fans by letting them see where their favorite players are located on the field, and … Read More

MAD MAX: BLACK &CHROME makes for a lovely day indeed

While most post-apocalyptic films try to wash as much color out as possible, George Miller wanted to do something different with the palette of Fury Road to create a different experience than audiences are used to. This was option B. … Read More