BK Flirts With Home Delivery

“Burger King has begun testing home delivery at a handful of restaurants in the Washington, D.C. area.  The success of the program will eventually lead to a nationwide rollout.   A few restrictions apply: Customers must live within a 10-minute drive … Read More

“You Wanna Burger, Baby?”

As the Food Truck wars heat up in Los Angeles, everyone’s looking for an angle… a gimmick that will set them apart from the pack. Well here’s a textbook case of Suggestive Selling™ and it seems to be working out … Read More

McDonald’s Japan’s “America Burgers”

Texas, Hawaii, New York and California. That seems somewhat broad to describe America doesn’t it? Well, to the folks over at McDonald’s Japan that seems just about right when it comes to flavor profiling. … Read More

Burger King’s Whopper Controversy

Burger King finds itself the target of the latest in consumer uproar with the release of its advertising campaign entitled “Whopper Virgins”. At the forefront is the slogan “If you want a real opinion about a burger, asks someone who … Read More