Most people immediately think of gaming when they imagine virtual reality (VR). Technology is continuously progressing and the actual reality is VR is finding more application across a variety of industries. The immersive experiences...
Self-actualization-based needs: The desire to become more of what one is, to become everything one is capable of being.
You may have noticed a shift in advertising in the beauty industry lately, with a focus on unconventional beauty and an increase in showcasing unique styles and atypical models. This transition is due, in...
The internet has often been a brutal place for Millennials, continually reminding them of their inadequacies and shortcomings compared to their peers and the generations that came before them. They often get a bad...
The perception of value and ownership has changed.
As strong women in entertainment offer us new characters to follow, they also set the stage for women everywhere to follow suit–offering stronger, more empowered role models that embody what the modern woman can be.
Trying to fit in a good deed for the day is a challenge for consumers already striving to find a work-life balance in their hectic schedules.
Millennials use their smart devices for “Micro-leisure,” using them to enhance the small moments they get throughout the day and make their overall experience more relaxing.
Fundraising and charity efforts have evolved from black-tie corporate events in gala ballrooms and cheesy telethons to helping your neighbor fix his car by sending him money from your phone.
Who are we looking up to as the ideal image of beauty?
The conversation about death is changing, and so is with how we prepare for it.