The Changing View of Wellness

We have a new rule at the office. Stay home if you are sick. No longer are there medals handed out for making the effort, for dragging your weak and chilled body out of bed, and certainly not for sneezing … Read More

New Moms are a Target

They are easy to identify and categorize. They all have similar needs: diaper care, nutrition, laundry products, and sleep. This all makes it easy for the U.S. marketing world to lump new moms all together as they figure out how … Read More

Cultivating Happiness

As our lives are increasingly busier and more stressful, the need for a broader sense of self is becoming a hot button topic. How can we juggle work and personal interests/hobbies while maintaining the right level of self-care? With the … Read More

The Lone Eater

What happened to the family table? … Read More

NYC Fashion Week 2015

The rules of fashion and proper etiquette during Fashion Week have been tossed out the window. … Read More

Let The Fuzzy Work Distraction Begin!

THEY ARE BACK!!!!! For the forth year in a row, the world-famous Shiba Inu Puppy Cam went live today with it’s adorable new litter. Born May 21 they are set to become stars just like their predecessors (Teams A, B, and … Read More

Kraft Crafts A Website Made Of Actual Bacon

If you type bacon into our Culturewaves Thought Bank you will get the most mind blowing array of results.  Bacon and pop culture are having a love affair. So I’m not surprised to, yet again, see another brand wanting in … Read More

DOGTV The First Television Channel For Dogs

As I write this I have the cutest, most affectionate little mutt snuggling on my lap. She’s a really obedient girl (most of the times) and I think that she’s very happy that I’m here when her owner (my roomie) … Read More

Secretive Sweatpants

I came across this quote when researching a recent blog about Lagerfeld: ‘Sweatpants are a sign of defeat. You lost control of your life so you bought some sweatpants.’ – Karl Lagerfeld My chuckle was wiped off my face when … Read More

Artisan Marshmallows

Yay! Can we be done with cupcakes now? Sorry cupcake fanatics, but I’m kinda over trawling through what seems like infinite articles on bacon and cupcakes. I’m ready for a new food fads! Well, apparently “artisan marshmallows” are forecasted to … Read More