Culturewaves Q4: Changing the Conversation

As a consumer of products aimed at preventing signs of, reducing symptoms of, and even offering a reversal of the effects of aging skin, I am starting to notice a shift in marketing. Yes, the aisles are still fully stocked … Read More

Book of Facts

“in the year of data, we have a tsunami of facts about who, when, where and what yet struggling to make sense of all of it….” “census data has been the norm for understanding civic progress; we now are able … Read More

Heat Wave: Spicy Flavors are Permeating the Market

Spicy foods. You either like them or you don’t. However, that might not be the case anymore. Companies are now producing products that just might convert a spicy food hater to a lover of all things spicy. These innovative food … Read More

Having an Epiphany?

We aren’t working for gold watches anymore. We are working for satisfaction. “I was sitting in L.A. traffic, and realized I spent more than three hours a day that way.” “One day I just had enough.” “I broke out of … Read More

The Ghost Restaurant

What acts like a restaurant, but has no parking lot, no seating, no need for reservations, and you can enjoy the menu from the comfort of home? It’s the virtual, or shall we say, “ghost” restaurant. Meal deliveries have become … Read More

A Glance at Biometrics and A.I.

The digital age continues to evolve, even as more advancements in tech aim specifically to make life easier for consumers. The next evolution appears to be around data—and, this time, it’s possible for you to follow your own data, instead … Read More

The Food Channel & CultureWaves present: Food Trends 2019

Here at CultureWaves, we like food. We also like thinking about food, and, so to that end ,we always partner with The Food Channel every year for annual food trend predictions! You can find the whole report here, but we … Read More

Passing Judgment

‘Tis the season for passing judgment. “What have you done to your hair?” “You’ve put on some weight, huh?” “Why can’t you come home for the holidays? You like your in-laws better than us?” Don’t answer any of those. We … Read More

CultureWaves 2018: White Papers

CultureWaves has written white papers this year addressing topics such as critical thinking, understanding data, and a new way to translate consumer data. Simply click on the title to download them. The Understanding of Data: We created this white paper … Read More

Food Printing

For years we’ve been hearing about how 3D printing is going to revolutionize this and that. Every time a new round of “Next Big Thing” talk starts, there are incredibly interesting examples of innovation leading the way, but then the … Read More