CultureWaves Q2: Unique Partnerships

Facebook and L’Oreal just partnered to bring you virtual makeovers. Did your eyes stop at the seemingly odd combo of Facebook, a social media platform, and L’Oreal, a beauty and cosmetics retail brand, in partnership? Or did you take it … Read More

Are We Willing to Eat Cold Food

Growing up, it was perhaps the worst sin we could commit: getting to the dinner table late. OK, that, and spilling sugar. By the time I was in upper elementary school, my mom had returned to the outside-the-home workforce and … Read More

Inherent Loyalty

Remember high school, when you became friends with one person and suddenly had another friend or two because of them? It was our early exposure to “related loyalty,” where you loved one thing, and gained another. Loyalty has entered a … Read More

IoT (Internet of Toxicity)

From our Q1 2018 Report When something becomes “toxic,” it generally means a lot of infected, even poisonous, material has been dropped into it. Does your life today feel more toxic than it used to? If so, you aren’t alone. … Read More

The Cure

We can safely say I’m cured. For years I ran my life by ringtone. We had a house phone once upon a time, and even if my arms were full of groceries I would drop them all and run to … Read More

The Photo Era

Back in the day when food websites and blogs were popping up and people began posting photos of their food, art directors everywhere were saying, “Nooooooo” in loud laments. After all, they had built whole careers on the quality of … Read More

Updating Privacy

If you are like me (and, trust me, I’m fairly normal when it comes to being a part of today’s consumer society) you are getting a lot of emails with the subject line something like: “We are updating our privacy … Read More

There Are Consequences

My parents raised me knowing the consequences. Yes, I could stay up late, but I still had to get up for school. Yes, I could dye my hair purple, but I had to face potential unemployment, depending on the policies … Read More

Be Polite to Your Robots

I learned this lesson from a two-year-old, actually. To be clear, her interaction was with Alexa, who is more of a tech-enabled virtual assistant than a robot. But whenever she asked Alexa a question, this two-year-old said “please,” and “thank … Read More

The Changing View of Wellness

We have a new rule at the office. Stay home if you are sick. No longer are there medals handed out for making the effort, for dragging your weak and chilled body out of bed, and certainly not for sneezing … Read More