Some are saying this could become the “Netflix of movie going” It’s called MoviePass and they are offering UNLIMITED admission to movies at participating cinemas for $50 a month. If you don’t think you’ll see enough movies to make it worthwhile, there is also $30 4-movie package.
The part that stands out as having real Clockless™ appeal, is the fact that you book through a “smartphone app that subscribers can use to locate available showings and check in. Instead of getting a ticket, you can just flash your phone and walk right in.”
I don’t know about your local cinema, but for me here in LA, that is a major attraction. Popular films often sell out and the lines can be arduous.
The Clockless™ wave is geared for the: Hyper-life consumer finding 24hr solutions. Cutting in line and booking from their phone is right on target for this type of person. The Human Truth™ of this wave is “I want what I want, when I want it.”™
I’m sure you know many people who live that mantra.