Everybody (well, almost everybody) loves babies, they’re cute, small, and have that “baby smell” to them that everyone loves (on top of all that symbol of hope and extension of your soul stuff). But what if you’re baby doesn’t come with the “new” freshness that everyone loves? Afraid that your kid smells a little off, that it may make you look like, as Ned Flanders describes it, a “neglectarino”? Johnson has exactly what you need then, because they’ve started making baby cologne. It’s described as a gentle and soothing smell, able to take the stank off any baby. But the thing I wonder is, is this going to work out like Axe for men, where you don’t wash, you just spray yourself down. I also wonder how many babies smell bad on their own, because kids don’t really have body odor, it almost works out to one part dirty diaper, a cup of stinky baby, two pinches of neglectful parents and a dash of a congested crowd to make this really apply. (Unless you’re a socialite that’s showing off your new baby and you can’t bear to have the “skank baby” out of all your friends, and it’s too early to douse it in Dior.) Either way, if you want/need your baby to be the freshest, Johnson can help you come out smelling like a… you know the rest.
CultureWaves has contributed data and insights to NPD’s new report “The Evolution of Eating.”
How will the food and beverage consumption of key generations – Gen Z, Millennials, and Boomers –change as these groups move through life stages? The new report, A Generational Study: The Evolution of Eating, reveals whether their patterns will be similar to, or different from, those of previous generations. It’s how to develop marketing strategies and make long-range plans that position your business for growth.
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CultureWaves data is now part of the newest Snacking in America report issued by NPD
Snacking in America— This is the definitive guide to snacking, with newly added content from CultureWaves on emerging trends to bring the insights to life and give examples of in-market activation. Now you can get clear answers to your pressing questions about snack foods and between-meal consumption.
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The report will give you an abundance of snacking data insights with a landscape of consumer behavior and motivations. In addition, the report offers a predictory look at opportunities for the future, so be sure to check out how to get your copy.